What is this? Google announces they are releasing a phone! Multiple confirmed reports state how Google, who already offers all the options of their website, on mobile devices already, is taking it 1 step further. They are going to skip the middle man and just start hocking their own phones. So this means what to the average Search Advertiser? My thoughts are that we will be able to start doing PPC local search based around the GPS ping if you will of where the cell phone is located? Or this is another method for people to search more (and undoubtedly kill their eyesight doing this)? But will this lead to more click fraud aka invalid clicks? Will people who hack into cell phone lines be able use the searches? What I want to know is, instead of a ring tone, can I place an audio or “pay-per-listen”(patent pending) ad on these cellphones?
Its already known that Google is the Wal-Mart of the world of internet. Are they trying to just branch out to overtake another industry? And if so, how can the internet marketing industry benefit from it?